Welcome to Untethered!
You might have read The Untethered Soul, a New York Times best-seller about a yoga-fueled journey of enlightenment. And if you click on untethered.com you will find a software engineer well-versed in all aspects of technology.
However, you have arrived at the introductory post for Untethered, a collection of thoughts, articles and news about working untethered, which I define as the ability to work at home, offsite, in a co-working space or any other location in which a computer device and Wi-Fi connection are needed.
As limitations of space, technology and device are lifted, working untethered will increasingly become the norm, rather than the exception. No longer is it just the freelancer who works from a kitchen table. Now it’s the corporate team that meets on the patio outside the office. It’s the salesperson who writes her reports at Starbucks. It’s the lawyer who finishes up his legal brief from his home office after coaching his daughter’s soccer team to victory. It’s already in practice in a growing number of corporate offices where 100% free address, hoteling or unassigned desks are in place, with additional accommodations made for working remotely from some offsite location.
What makes me an authority in this area? I’m a marketing researcher, strategist and content developer who’s spent the last 25 years or so marketing real estate and products for interior environments both as an employee (Maharam), agency insider (former division of Ruder Finn) and currently as an independent worker.
I’ve spent the last four years working closely with major furniture manufacturers such as Knoll and Haworth to create case studies on successful installations and research-based content on workplace trends and strategy.
I’ve done market studies for Interior Design magazine, Holly Hunt and others.
I’ve interviewed countless architects, designers and corporate facility managers to get their take on what is happening in their field. And I’ve been an enthusiastic study of my clients’ broad collection of knowledge and studies in this area.
Plus, I live the untethered lifestyle. I am a free-lancer who works part-time from home and checks in at my co-working space the other days.